Ads in School

       Ads in School       

Advertising to students in school is on the rise as schools look for ways to raise more money, but the opportunity to market products to a captive young audience is not without controversy. Researchers, educators and even some federal legislators have aired concerns about the practice, with many arguing that it is invasive, distracting or even damaging to young children trying to learn.A major concern about in-school advertising is that it encroaches on students' privacy rights. For example, some marketing companies have offered schools computers, and in exchange are given the right to advertise in the school and gather information about the students for marketing purposes. Some federal legislators have tried to pass laws requiring parents to consent to in-school advertising as a way to address this.
Read more: Cons of Advertising in Schools | eHow http://www.ehow.com/list_6884321_cons-advertising-schools.html#ixzz2TMym6xv3

http://usatoday30.usatoday.com/news/education/story/2012-06-03/advertising-in-schools/55366346/1

My Opinion

            Some schools are putting ads on school buses because they want to raise money for their school system. The companies pay the school bus drivers to place their ads on the side of the school bus its called advertising. I believe that this will help the school money problems because school buses drive almost everywhere they are seen ever day . If people are seeing the same bus with the same bus it will become familiar to them and they would probably want to try the ads.Also The bus is advertising to everyone not only children parent who go on the bus. It should raise money problems because they are advertising to everyone for a free price. Schools can have bake sales , events, sell things. Talent shows to raise money .Office supply store Staples this fall will sponsor school supply lists in several California and Texas school districts and provide a coupon for parents, all printed on Staples-branded paper.Consumer advocates say marketers want to get in front of kids to build customers for life. Kids are especially vulnerable to persuasive advertising while they are still learning how to think critically, says Elizabeth Ben-Ishai, a spokeswoman for the Washington, D.C.-based consumer-advocacy organization Public Citizen's Commercial Alert.